
You know better than anyone else what your target group wants. And we know better than anyone what the possibilities are with tea.
So we are happy to join forces to develop the perfect Private Label tea line for you! There is an infinite range of possibilities when it comes to blends, packaging, certifications and variety. We will show you the way in the world of tea so you can successfully launch your own tea line!
What is Private Label tea?
Private label tea is a concept that allows entrepreneurs to create their own unique tea brand without the need to invest in extensive production facilities. With private label tea, you collaborate with an experienced tea supplier, such as Axxent Masters in Tea, which handles the entire production process of high-quality teas based on your preferences and ideas. This means you can choose your own brand name for tea, with the product fully tailored to your concept and target audience. You select the blend composition, ingredient certifications, and even the tea packaging that perfectly aligns with your brand identity. We provide expert guidance to ensure your private label tea line seamlessly fits your vision and market demand.
By opting for private label tea, you benefit from years of expertise in professional tea production. As your tea supplier, we maintain strict quality control at every stage of the process, from ingredient selection to packaging the final product. This ensures that your tea brand not only offers a unique taste experience but also meets the highest quality standards. Additionally, this approach allows you to respond quickly and flexibly to market trends and evolving consumer preferences. You have the freedom to develop innovative tea blends that stand out in a competitive market. Private label tea is therefore the ideal solution for entrepreneurs who want to leverage a proven production method while establishing a personal and distinctive brand.
The process of creating your own tea brand
Creating your own tea brand begins with a thorough market analysis and a clear vision of the product you wish to launch. Together with Axxent Masters in Tea, you discuss which tea varieties and flavour profiles best suit your target audience’s preferences. In the initial consultation, we explore the possibilities for private label tea production and the ideal tea packaging options.
The next phase involves developing a concept that aligns with your brand identity. You select the ingredients and determine the composition of unique tea blends, with sustainable options such as Fairtrade, organic, and Rainforest Alliance-certified teas available. This process is characterised by careful coordination and consultation with experienced tea specialists. The tea supplier ensures a streamlined production process, with stringent quality controls guaranteeing that each batch meets high standards.
This is followed by a testing phase, during which various blends are developed and sampled. Finally, with the support of Axxent Masters in Tea, you bring your own tea brand to market. Every step of this process is tailored to your needs, ensuring you receive a product that is both distinctive and consistent in quality. The entire journey is carried out with passion and precision.
Our tea concepts are sustainable, innovative and original. Blends and packaging are always assembled as required.

Certificering
Years of cooperation with our GFSI-certified production partners at the source, ensures only high-quality and food-safe products are brought to market.
Every year, our food safety system is also examined in detail during the audit. As a team, we are proud to have achieved a 100% IFS Broker score for the second time in a row this year! An exceptional score that we aim to maintain in future years.
How to develop your own Private Label tea line
Developing a private label tea line starts with a clear vision and a strong concept that aligns with your brand identity and target audience. Together with Axxent Masters in Tea, you bring your ideas to life. You select the tea varieties and unique blends that best suit your brand, carefully choosing the right ingredients. Packaging plays a crucial role in this process, serving as the first point of contact with the consumer.
Next comes the design and testing phase. In close collaboration with our tea experts, blends are perfected, and packaging is designed. Through taste tests and feedback sessions, we ensure that your tea line meets market demands. Thanks to our streamlined production facilities and efficient processes, we can quickly adapt to trends.
Why develop a Private Label with Axxent Masters in Tea?
With Axxent Masters in Tea, you benefit from expertise and a sustainable approach. Our tea is fully processed into the final product in its country of origin, supporting local employment and the economy. Additionally, we have years of experience in both out-of-home and retail markets, with extensive international knowledge of the tea industry.
Quality and food safety are our top priorities. Our production facilities meet the highest standards in the food industry, ensuring that your private label tea complies with the strictest requirements in terms of quality, food safety, and traceability.
With Axxent Masters in Tea, you are not only developing a high-quality tea line but also creating a product with a positive impact.